press releases

Awards Aplenty for Swanson Russell in Spring Competitions

Lincoln, Neb. (July 2, 2009) - Swanson Russell garnered numerous awards this spring for marketing communications excellence in national and local competitions.

Competing against leading ag agencies from around the country, Swanson Russell and client Intervet/Schering-Plough Animal Health won two first place awards for advertising and point-of purchase materials work in the National Agri-Marketing Associationís "Best of NAMA" contest. Swanson Russell also took first place for its own advertising to agri-business prospects.

In the national Healthcare Advertising Awards competition, Swanson Russell was cited 25 times for work in a variety of media including print, radio, television and digital. Clients recognized were Blue Cross and Blue Shield of Nebraska, BryanLGH Medical Center, Creighton University Medical Center, Great Plains Regional Medical Center, The Doctors of USC, Wolfe Eye Clinic, USC Norris Cancer Hospital and Mercy Iowa City.

In another national competition sponsored by the Turf and Ornamental Communicators Association, Swanson Russell received six first place and three merit awards in audio visual, point of purchase, writing and integrated marketing campaign categories. The winning entries were for clients including The Scotts Company, Hines Horticulture, Project Evergreen, Briggs & Stratton, Rain Bird and Ariens.

In the American Marketing Association Omaha "Pinnacle" competition, Swanson Russell claimed 20 awards for various campaigns and promotions, as well as advertising, public relations and Web site work. Clients included Blue Cross and Blue Shield of Nebraska, Creighton University Medical Center, Great Plains Regional Medical Center, The Doctors of USC, Wolfe Eye Clinic, USC University Hospital, USC Norris Cancer Hospital, Intervet/Schering-Plough Animal Health, Purina Mills LLC, Reinke and Mercy Iowa City.

Swanson Russell earned nine "Prism" and nine merit awards in the Lincoln American Marketing Association contest. The awards came in the following categories: marketing campaigns, marketing collateral, emerging media, public relations, advertising, corporate identity and special event. Winning clients included BryanLGH Medical Center, Project Evergreen, Leupold & Stevens, Brownells, Briggs & Stratton, Creighton University Medical Center, Union Bank, Standard Golf, Wolfe Eye Clinic, E-Z-GO and Rain Bird.

Founded in 1962 and with offices in Lincoln and Omaha, Neb., Swanson Russell is a full-service agency offering advertising, public relations, media, database and interactive marketing communications services. The agency is a recognized national leader in the green and outdoor recreation industries, while also offering specialized expertise in agribusiness and healthcare. For additional information and to learn more about Swanson Russell’s “real connection” approach to communications, visit www.swansonrussell.com.