Swanson Russell Joins Forces with CFI to Boost NC 529 College Savings Awareness

Swanson Russell is excited to announce its partnership with College Foundation, Inc. (CFI) in support of the NC 529 Plan. This initiative aims to educate families throughout the state about the benefits of saving early for college and how a 529 plan can help them achieve their educational goals. 

Our team will assist CFI with all aspects of their marketing efforts, leveraging our extensive experience with various 529 plans, including Bright Start 529 College Savings and Bright Directions in Illinois, NEST529 Education Savings in Nebraska, and CollegeCounts 529 Fund in Alabama. This deep market knowledge will inform our approach as we develop fresh ideas and a cohesive creative platform to enhance their outreach efforts. 

Swanson Russell’s commitment to education and community growth aligns perfectly with CFI’s mission. By working closely with CFI, we look forward to making a meaningful impact on families across North Carolina and fostering a culture of saving for higher education. 

Swanson Russell, based in Lincoln and Omaha, Nebraska, is on a mission to Make Belief™ by uncovering a brand’s reality, unleashing creative possibilities and building trust over time. See the work we’ve created, get to know our approach — then, contact us to see how we can help.